Jimin Nam

PhD Candidate in Marketing

Harvard Business School

I am a Ph.D. candidate in behavioral marketing at Harvard Business School. My research investigates firms’ responses to a changing world – including unpredictable sociopolitical events, increased concerns about ethics, and new technological advancements – and how these responses can foster or strain consumer relationships. 

Prior to joining HBS, I worked at the Federal Reserve Bank of Boston with Anat Bracha and Mary Burke. I received my degrees in economics (B.S.) and mathematics (B.A.) from Arizona State University.